Good job Snickers

I guess everybody heard about the Snickers ad campaign. The one at the Super Bowl that showed two men kissing and then trying to act "manly". The parent company of Snickers had a whole interactive campaign planned including two different web sites where users could vote on their favorite ending and everything. Problem is....the commercial sucked and is now being decried for being derogatory and homophobic by some gay-rights groups. So the campaign has totally been pulled. I think we have an early contender for Dumbest Moment in Business of 2007.